Weijiapo Rural Museum at Luoyang City, China : Displaying Cultural Identity and Representation of the Past in the context of Rural Revitalization

Abstract

This research is basic research. Using qualitative research methods, from the field phenomenon of "China Weijiapo Rural Museum", we study the display of rural cultural identity and the expression of history in the context of China's rural revitalization. There are four research objectives: 1) To study the development of Weijiapo Rural Community at Luoyang City, China; 2) To study the process of construction and displaying the Rural Museum of Weijiapo at Luoyang City, China; 3) To study Weijiapo Rural Museum in dimension of Representation cultural identity in the Past; 4) To study the socio-economic reflections in the "Wei Jiapo Chinese Year" series of cultural activities of Weijiapo Rural Museum in the context of China's rural revitalization

The research results found that traditional Chinese villages have a rich cultural identity, but with the acceleration of China's urbanization process and the transformation of the social environment, a rural crisis has occurred, of which Weijiapo Village is a representative. China adopts rural revitalization policies and emphasizes rural cultural identity. The construction of rural museums can effectively respond to the rural cultural crisis. The Weijiapo Rural Museum has experienced a process of transformation from residential buildings to museum spaces to rural cultural consumption complexes, forming a diverse rural cultural identity construction, which has promoted the diversified display of the cultural identity of the Weijiapo Rural Museum and achieved the revitalization of rural culture. The construction process of the Weijiapo Rural Museum involved a game of power among multiple parties. The power party determined the content and form of the cultural identity display of the Rural Museum. The Weijiapo Rural Museum is a past representative of rural cultural identity. It expresses cultural identity internally and externally at the same time. After being stared at by local villagers and tourists, cultural identity consumption occurred, which caused changes in various related groups of the rural museum. The Weijiapo Rural Museum drives rural revitalization, and its revitalization process is complex, including the re-invention and commercialization of rural cultural identity. Displaying and expressing rural cultural identity through the construction of rural museums can help rural cultural and economic development and achieve rural revitalization. This research model will provide reference for other countries in the world that face similar rural cultural crisis issues as China.

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