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Issue Date	Title	Author(s)
24	The Relationship between Job Satisfaction and Job Efficiency of Accountants in The Public Institute Under The Office of the Higher Education Commission	Patthama Mongkolkeha; ปัทมา มงคลเคหา; Nattawut Tontiset; ณัฐวุฒิ ตันติเศรษฐ; Mahasarakham University. Mahasarakham Business School
30	Relationships between Value Added Product Strategy and Organizational Survival of SMEs in Northeastern	Sumalee Srilaphat; สุมาลี ศรีลาพัฒน์; Nuanlaong Attharangsun; นวลละออง อรรถรังสรรค์; Mahasarakham University. Mahasarakham Business School
12	Effect of Quality Accountant Skills on Work Efficiency of Accountants as Sub-district Administrative Organization in Northeastern of Thailand	Woraphol Junthakun; วรพล จันทะขันธ์; Natnapha Nilniyom; นาถนภา นิลนิยม; Mahasarakham University. Mahasarakham Business School
7	Customer Experience and Commitment on eWOM and Revisit Intention: a Case of Taladtongchom Thailand	Wanwisa Paisri; วรรณวิสา ไพศรี; Chutima Ruanguttamanun; ชุติมา เรืองอุตมานันท์; Mahasarakham University. Mahasarakham Business School
15	The Relationship between Modern Sale Management and Operational Success of Premium Coffee Shop Business in Northeastern of Thailand	Tasaporn Chanplang; ทสพร จันทร์เปล่ง; Teerapan Ungphakorn; ธีรพรรณ อึ้งภากรณ์; Mahasarakham University. Mahasarakham Business School
11	The Relationship between Accounting Control and Accounting Information Quality of Logistics Businesses in Thailand	Nutthanun Ubonkrut; ณัฐนันท์ อุบลครุฑ; Krittayawadee Gatewongsa; กฤตยาวดี เกตุวงศา; Mahasarakham University. Mahasarakham Business School
4	Effect of Integrated Marketing Communication Capability on Marketing Performance of Fitness Center Businesses in Thailand	Surasak Wanriko; สุระศักดิ์ วันริโก; Areerat Pansuppawatt; อารีรัตน์ ปานศุภวัชร; Mahasarakham University. Mahasarakham Business School
3	Effect of Sales Management on Marketing Performance of Car Dealer  Businesses in Northeast Thailand	Thidarat Paosanmuang; ธิดารัตน์ เผ่าแสนเมือง; Narissara Sujchaphong; นริศรา สัจจพงษ์; Mahasarakham University. Mahasarakham Business School
19	Effects of Contemporary Customer Relationship Management on Marketing Performance of Car Dealership Businesses in Northeast	Chanatha Wongsiri; ชานัตตา วงศ์ศิริ; Areerat Pansuppawatt; อารีรัตน์ ปานศุภวัชร; Mahasarakham University. Mahasarakham Business School
2	Relationship between Excellent Customer Experience Management Perception and Customer Loyalty of Homestay Businesses in Thailand	Duanghatai Tengrattanaprasert; ดวงหทัย เต็งรัตนประเสริฐ; Areerat Pansuppawatt; อารีรัตน์ ปานศุภวัชร; Mahasarakham University. Mahasarakham Business School
19	Effects of Customer Experience on Loyalty of 4-5 Star Hotel Business in Thailand	Nanita Sombut; นนิตา สมบุตร; Narissara Sujchaphong; นริศรา สัจจพงษ์; Mahasarakham University. Mahasarakham Business School
5	The Effect of Corporate Image on Trust of Members in Kalasin Public Health Savings Cooperative Limited	Wanlee Komsomnuk; วัลลี คำสมนึก; Nuanlaong Attharangsun; นวลละออง อรรถรังสรรค์; Mahasarakham University. Mahasarakham Business School
23	The Impact of the Environmental Management Strategy on the Performance of the Automotive Business	Ratthapong Auankaew; รัฐพงษ์ อ้วนแก้ว; Nuanlaong Attharangsun; นวลละออง อรรถรังสรรค์; Mahasarakham University. Mahasarakham Business School
20	Relationships Between Customer Response Orientation and Organizational  Success of Beauty Clinic in Thailand	Narissara Paengkaew; นริศรา แพงแก้ว; Jindarat Peemanee; จินดารัตน์ ปีมณี; Mahasarakham University. Mahasarakham Business School
10	Effects of Tax System and e-Documents Success on Accounting Operational Efficiency of Electronic Tax Registrants	Naruemon Pantucha; นฤมล พันธุชา; Uthen Laonamtha; อุเทน เลานำทา; Mahasarakham University. Mahasarakham Business School
12	The Relationship between Proactive Leadership and Work Efficiency of Production Line Employees of Lear Corporation Thailand	Kiattisak Potikanit; เกียรติศักดิ์ โพธิกนิษฐ์; Karun Pratoom; การุณย์ ประทุม; Mahasarakham University. Mahasarakham Business School
27	The Effects of Digital Accounting Skills on The Success of Accounting Practice of  Accountants in The Industrial Estate Authority of Thailand	Wiyada Suwannapach; วิยะดา สุวรรณเพชร; Uthen Laonamtha; อุเทน เลานำทา; Mahasarakham University. Mahasarakham Business School
20	Strategic Management Accounting Effectiveness and Firm Value: An Empirical Evidence from Thai Listed Firms	Prasit Rungruang; ประสิทธิ์ รุ่งเรือง; Suwan Wangcharoendate; สุวรรณ หวังเจริญเดช; Mahasarakham University. Mahasarakham Business School
11	The effects of organizational ambidexterity on innovation performance: The mediating role of social media strategic capability	Niramarn Ngammoh; นิรมาลย์ งามเหมาะ; Attaphon Mumi; อรรถพล หมู่มี; Mahasarakham University. Mahasarakham Business School
3	The Influences of Knowledge Management Capability and Knowledge-oriented Leadership on Public Organizational Innovativeness: An Empirical Study from the Tax Administrative Organizations in Thailand	Panissara Naowakhoaksorn; ปาณิสรา เนาวโคอักษร; Pornlapas Suwannarat; พรลภัส สุวรรณรัตน์; Mahasarakham University. Mahasarakham Business School